Micro-Entrepreneurs’ Competency in Malaysia: Roles of Self Efficacy

نویسندگان

چکیده

The research is to identify the roles of self-efficacy that influence micro-entrepreneur’s competency in Malaysia. This study investigates relationship between marketing, innovation, management and risk-taking towards competency. Causal a non-probability sampling were applied, specifically judgmental purposive sampling. Primary data was collected through questionnaires have been distributed among micro-entrepreneurs 100 respondents derived from this by using Statistical Package for Social Science (SPSS). Management found be significantly positive meanwhile marketing innovation trivial study. sees importance emphasizing on elements order enhance micro-entrepreneur

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ژورنال

عنوان ژورنال: International journal of academic research in business & social sciences

سال: 2022

ISSN: ['2308-3816', '2222-6990']

DOI: https://doi.org/10.6007/ijarbss/v12-i12/15141